Stephan Spijkers, co-founder of PIMvendors
Stephan Spijkers is co-founder of PIMvendors.com and a PIM and MDM advisor based in the Netherlands. Stephan Spijkers has hands-on experience across Akeneo, Bluestone PIM, Salsify, Stibo STEP, SyncForce, Syndigo and Viamedici, runs selections with a scenario-based method, hosts The Single Source podcast and co-organises Product Content Europe.
Role at PIMvendors
Stephan Spijkers co-founded PIMvendors.com and works as a PIM and MDM advisor. PIMvendors helps European manufacturers, distributors, brands and retailers select product information management systems. In 2025 PIMvendors helped 15+ companies select a PIM through a full selection or a shortlist.
Stephan Spijkers runs PIMvendors from Heemskerk, the Netherlands. PIMvendors tracks 250+ PIM systems on its All PIM solutions list and publishes a yearly PIM report.
On PIM Selection, Stephan Spijkers reviews and signs off pages. The editorial policy explains what sign-off involves.
How Stephan Spijkers reviews pages
Stephan Spijkers reviews each page against its sources, the house positions and the decision the reader faces. Each external fact is checked against the document it cites. Each estimate is confirmed from engagement experience or removed. Each verdict is tested against the questions a buying committee would raise.
Pages about vendors that Stephan Spijkers knows from hands-on work get the same review as any other vendor page. Their factual sections go to the vendor for a fact check before publication, as described in the methodology. Quotes attributed to Stephan Spijkers on any page are approved by him personally.
Platform experience
Stephan Spijkers has hands-on experience across seven PIM and MDM platforms.
| Platform | Experience |
|---|---|
| Akeneo | Hands-on |
| Bluestone PIM | Hands-on |
| Salsify | Hands-on |
| Stibo STEP | Hands-on |
| SyncForce | Hands-on |
| Syndigo | Hands-on |
| Viamedici | Hands-on |
That range matters for selection work. It gives a practical sense of where each platform's data model bends and where it breaks. It also creates a risk of familiarity bias. Profiles of these vendors therefore follow the same sourcing, fact-check and disclosure rules as every other vendor, set out in the neutrality policy.
The scenario-based selection method
Stephan Spijkers runs selections on scenarios built from the buyer's validated requirements. Vendors demonstrate real use cases on the buyer's own sample data. A generic demo shows the vendor's best path through its own data and predicts little about fit.
The method follows a fixed order: Data, then Process, then People, then Tooling. Requirements are checked against the 4-domain PIMvendors checklist, which holds 400+ requirements in the full method. The methodology page and the scenario-based demo guide describe the approach in detail.
Host of The Single Source
Stephan Spijkers hosts The Single Source, the PIMvendors podcast on product data. The podcast is available on Apple Podcasts. Episode pages with full transcripts are added to the podcast page as they appear.
PIMvendors also runs a webinar programme on PIM selection and product data. More than 30 webinars have reached 10,000+ attendees in total, with recent sessions averaging about 200 attendees.
Co-organiser of Product Content Europe
Stephan Spijkers co-organises Product Content Europe, a conference on product content. PIMvendors organised the 2026 edition with EMM Consultancy. It took place on 6 October 2026 at NBC Green Village in Nieuwegein, under the theme "Magical Customer Experiences". The events page lists the tracks.
Languages
Stephan Spijkers works in Dutch, English and French. Selections, requirement workshops and scenario demos can run in any of the three. Buyers in the Netherlands and Belgium are the first focus of PIM Selection, followed by DACH, France, the Nordics and the UK.
I ask buyers for their data model before I let them see a demo. That one order of work prevents most failed selections I see.
Frequently asked questions
What does Stephan Spijkers review on PIM Selection?
Stephan Spijkers reviews and signs off pages across PIM Selection, with a focus on the selection method, vendor profiles, comparisons and the regulation pages. As reviewer, Stephan Spijkers checks each external fact against its source, confirms or removes each estimate, and approves any quote attributed to him before publication.
Which PIM platforms has Stephan Spijkers worked with?
Stephan Spijkers has hands-on experience across Akeneo, Bluestone PIM, Salsify, Stibo STEP, SyncForce, Syndigo and Viamedici. That experience covers selection and implementation work for manufacturers, distributors and brands. Familiarity with a platform can shape judgement, so profiles of these vendors follow the same fact-check and disclosure rules as every other vendor in the hub.
In which languages does Stephan Spijkers work?
Stephan Spijkers works in Dutch, English and French. Selections, workshops and scenario demos can run in any of the three languages. PIM Selection is published in English first, with Dutch pages added for buyers in the Netherlands and Belgium.
Sources and method
How this page was made: drafted by the PIM Selection editors from the sources listed, checked against the PIMvendors selection method, and signed off by a named expert. Editorial policy.
Cite this page
PIM Selection (2026). Stephan Spijkers, co-founder of PIMvendors. PIMvendors.com. https://pimselection.com/authors/stephan-spijkers/ (version 2026-10-14).